In today’s day and age of social media marketing, the race to gain trust among potential customers is anybody’s game for the taking. One of the ways you can set yourself above the competition is to establish yourself as a company who cares. As you up value-added posting on your site blog, Facebook and Twitter accounts, better your products and deliver pristine service, you can also show that you care about the greater community by a little social consciousness–and this can include choosing eco-friendly packaging for your products, as suggested in articles like “5 Green Marketing Strategies to Earn Consumer Trust” in GreenBiz online magazine.
IT’S A WIN-WIN
It is no secret that many companies are utilizing such strategies as they seek to find new and better ways to “go more green.” Whether this is by harnessing solar power, properly recycling the by-products of their manufacturing processes, or by implementing efforts to reduce one’s total carbon footprint, it is just simply fact that the world is made better by these efforts. By including eco-friendly packaging as part of what your business does to contribute toward green progressions–or just even by beginning here, you can reap rewards beyond just saving the environment that have a lot to do with the smart business-end of things, too.
SOME BENEFITS SPELLED OUT:
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